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Thread: Fifa and Uefa lose pay-TV rights appeal

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    Larry-G's Avatar
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    Fifa and Uefa lose pay-TV rights appeal

    Fifa and Uefa have lost an appeal against a ruling that the World Cup and European football championships must be shown on free-to-air television in the UK.

    It follows a 2011 ruling when the European General Court said the UK could maintain the events on its list of protected events, the so-called ‘Crown Jewels’ of national events.

    The judgment said that while only certain broadcasters operating free-to-air channels would be able to bid for the rights, the effect had been created by opting for a business model focusing on exclusive rights.

    The two competitions cannot now be sold to pay-TV companies on an exclusive basis. The football bodies had argued that by excluding the pay-TV companies they were unable to achieve the full market value of the tournaments.

    The BBC and ITV had already obtained exclusivity on the 2014 World Cup.

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    http://www.broadbandtvnews.com/2013/07/19/fifa-and-uefa-lose-pay-tv-rights-appeal/

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    That's good news mate at least everyone can watch it.

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